The elections benefited from the full engagement of all major political parties. They were also notable for the degree of freedom enjoyed by all candidates to assemble and to express their views so that, for the first time in the political history of both Yemen and the region, an incumbent faced a real challenge at the polls. The Chief Observer was Baroness Nicholson of Winterbourne (United Kingdom), member of the European Parliament.
The observers were deployed throughout the country. They met government and electoral officials, candidates and political parties, civil society representatives and the media.