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During his visit, Ambassador Ustubs will also meet with provincial government representatives and Canadian business stakeholders to discuss increased cooperation and the benefits arising from preferential access to the EU's 500 million-strong market.
"CETA entered into force on a provisional basis last September, and we are very excited to already see its benefits materializing for businesses and consumers on both sides of the Atlantic," said Ambassador Ustubs.
"CETA is a product of the open, progressive vision the EU and Canada share and it is the most ambitious and far-reaching trade agreement that either side has ever made. It is now up to the business community to take full advantage of the increased opportunities provided by CETA."
The tour was organized by the Atlantic Canada Opportunities Agency, Global Affairs Canada and the four Atlantic provincial governments under the Atlantic Trade and Investment Growth Agreement.
Established in 1976, the European Union Delegation to Canada is a fully-fledged diplomatic mission and, as such, the natural contact point in Canada between the EU and the Canadian authorities. It also has a strong public diplomacy mandate designed to enhance the knowledge and understanding of the European Union as well as EU-Canada relations.
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Contact Press Officer Diodora Bucur (Diodora.Bucur@eeas.europa.eu) at 613-563-6354.