European Union External Action

EU Western Balkans cultural heritage route

L’Union européenne développe des modèles de tourisme durables uniques, qui valorisent la culture, les traditions et la nature et promeuvent les beautés de la région des Balkans occidentaux. Elle contribue ainsi à favoriser le développement économique, à générer des revenus et des emplois et à renforcer la coopération transfrontière entre les plus beaux sites de la région.


By developing unique and sustainable tourism models based on natural, traditional and cultural values and promoting the best features of the Western Balkans, the European Union helps boost economic development, generate income and jobs and increase cross-border cooperation in the region’s most beautiful corners.


The mural is dedicated to the people from the Western Balkans and the EU and the deep cultural ties between them.

The Cultural Routes programme was launched by the Council of Europe in 1987 with the Declaration of Santiago de Compostela. The Cultural Routes of the Council of Europe are an invitation to travel and to discover the rich and diverse heritage of Europe by bringing people and places together in networks of shared history and heritage.

"Elizabeth of Bosnia" is the artistic fashion show presenting a new collection of the well-known BiH designer Adnan Hajrulahović HAAD. The collection consists of designer clothing inspired by the queen Elizabeth of Bosnia and her time, but also synchronized with a modern age, while the stylistic figure, colour and texture remain consistent with her time.

A travelling outdoor multimedia exhibition dedicated to the Great War and its aftermath, “After the Great War: A New Europe 1918- 1923”, officially opened in Sarajevo on 19 November.

The three day festival promotes excellence in design and gathers students and experts from the region and the European Union.

The conference gathered representatives of BiH cultural and tourist organisations and institutions, and featured experts from the EU, who presented the latest developments in the field of cultural tourism and the possibilities for promotion of the cultural heritage of the region.

The exhibition “The Art of the Film Poster” in Sarajevo features posters of films funded through the Creative Europe's MEDIA sub-programme.

The exhibition represents artworks of Serbian as well as foreign artists from different epochs, painted in different techniques and collected with the intention of making the viewer think about the phenomena and values, on which the European civilization was built.


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